A WordPress developer refers to someone with knowledge and skills needed to come up with an effective WordPress site. The competition in the WordPress arena is currently very high, brought about by the fact that more and more people are discovering the advantages of working with WordPress experts. There are many services, which a WordPress developer can offer, depending on your demands. Some offer them in packages to make it more cost-effective for the customer. Some of the main services provided are discussed below.
Services offered
Creation of landing page
A landing page is usually a major focus point for businesses. They are what the potential or existing client first see after they land on your website. It needs to be so attractive and informational, such that it will encourage your customers to stay on your site. One of the services the WordPress developer can do is create customized landing pages that are more appealing. Your site will then have a higher traffic flow.
Conversion optimization
This is another major concern for most businesses. It entails ensuring that most potential customers turn to real clients. There are many ways of doing this, including the use of tools. You will achieve better returns by just ensuring conversion on the website is optimized. WordPress developers have intimate knowledge and the ability to optimize the site, making all the changes necessary within the shortest time possible. There is no use of trial and error method, which might have adverse effects.
PPC Management and SEO
The pay-per-click campaigns are usually cumbersome and time-consuming tasks that a business would wish to offload it to someone else. A WordPress developer will gladly take it off your hands and do a better job. In addition to that, search engine optimization will also be taken care of for you. This involves many things, starting with correct keywords usage in the website content and social media integration. Organic keywords have a major competition going on, making the services of the experts very vital.
Website maintenance
You can have your website maintained on an ongoing basis to ensure that everything will always be optimized. This will include ongoing campaigns, WordPress Support, and on-time updates whenever it is required. Keeping your website up to date is an essential part of maintaining the traffic and conversion rates that you enjoy, or make them better. It includes some services such as updating plugins, updating WordPress, managing back-ups, small fixes, publishing and formatting blog post, among others.